Essens, a multi-level marketing firm based in the Czech Republic, offers a vast array of products ranging from perfumes and cosmetics to nutritional supplements and home cleaning supplies, but lacks a clear retail strategy.
The company, operating globally through regional websites, was founded in 2011 by Viliam Lalinsky, Libor Prus, and Michal Kovar. Lalinsky and Kovar previously promoted for FM World, a company with striking similarities to Essens. While Essens’ website offers a brief mention of its founders and management team, detailed information about its executive leadership is available through corporate biographies.
Essens’ product catalog is extensive, encompassing categories such as elite perfumes with 20% fragrant essences, luxury Blanc and Noir lines, and specialized Niche perfumes. The company also offers products derived from Aloe Vera and Colostrum, highlighting their beneficial properties for skin care and supplements. Further product lines include decorative cosmetics under the Must Have Edition brand, the Slow Living range promoting relaxation, and Lactoferrin and Monolaurin supplements focusing on immunity and natural lipid extracts. The Home Pharmacy line features high-tech supplements with natural ingredients, while Essynbio provides probiotic and prebiotic capsules. Nutriessens offers convenient gel supplements. The company also produces hand and foot care items, home perfumes, and eco-friendly home detergents. Additionally, Essens markets a handmade fashion collection and a Keto protein diet system for weight management, alongside a Sun Care line for UV protection. Retail pricing for all these items is accessible via the company’s website.
A significant omission from Essens’ primary website is its compensation plan. Accessing this crucial document requires navigating to a specific regional site, such as the UK version. Within this plan, nine affiliate ranks are detailed. The criteria for achieving the initial Silver Manager rank are not publicly disclosed, nor are those for the subsequent Double Silver Manager rank.